These Are The Best Sunglasses To Pick

If you have a round face, then it’s important to find sunglasses in Sri Lankathat will create an illusion of length. This can be done by choosing frames that are wider than they are tall and/or those with angular lines rather than rounded ones.

If you want to get sunglasses online in Sri Lanka that will minimize your face’s width, then choose a pair with wider lenses and frames that have a dramatic shape. Look for aviator or teardrop-shaped frames, as these tend to be slimmer than other options. A great style is cat eye sunglasses because they’re very angular and narrow at the top while gradually getting wider toward the bottom which makes them look less rounded on your face. Another popular option is wayfarer glasses, although if they aren’t made slim enough it can make your face seem even more circular so this isn’t necessarily ideal unless you seek out vintage models from brands like Ray Ban who crafted their designs in such a way as to suit any shaped face.

If you have a round face, stay away from women’s and men’s sunglasses in Sri Lanka that are very large or heavy. Frames should be narrow with sharp angles to make your face look slimmer and more angular while still complementing your features. Try on different pairs of sunglasses until you find one that looks great on you. A good rule of thumb is that if the lenses are larger than your eyes, they will look too big for your face so test out smaller frames first before moving onto bigger ones. If the frame rests above the top line of your cheekbones it’s also going to add unnecessary weight which can amplify how circular they appear making them not ideal for anyone with this facial shape either.

Contractor Marketing: The Power of Photos And Direct Mail

It can be very easy and effective to sell your products and services with direct mail advertising. This marketing strategy is perfect for both well-established and newly-launched contractor businesses. However, the success of your business widely depends on how you present your services to your consumers. Luckily, maximizing your ROI on direct mail advertisements can be as simple as using “Before & After” photos of your previous jobs.Why Should Contractors Use Direct Mail?A well-planned direct mail campaign is the most consistent and predictable way of generating leads for your business
It provides great flexibility in presenting your message to consumers
It allows for targeting of specific demographics or locations
It allows you to precise number of households and easily manage your budget
It facilitates easy sampling and allows you to compare the returns in one area with the returns of the other areas
It’s easy to track your ROI (return on investment)
You can test a small-scale mailing before sending out a large-scale promotion
It lends credibility to your business and fights off competitors
It provides consumers with a great way to “see” your workIf you are a general contractor specializing in home remodeling or even landscaping, the best way of conveying your services is through powerful “before and after” photos of the services that you offer. Beautiful photos of homes or projects attract more customers as they always want to have the “nicest home” on the block. As a result, you will experience an increase in the number of leads and customers.Keep it simple when you move forward with your contractor marketing campaign. All it takes are great photos, great customer service, and one or two excellent offers to boost sales fast!

Why You Should Use Direct Response Advertising

When advertising your products and services, you have to write as if you are talking 1-to-1 with your prospect. You only have a few seconds to convince your passing reader that your message is for them, so you will want to make it worthwhile. Never produce advertising that is boring. Your goal should be to create advertising that works and that is it.

Could you imagine if you were advertising on TV and you only had a few moments to get your sales message across? Well guess what, you face the same pressure when you advertising online, in newspapers, and in magazines. It’s the job of your ad to convince a busy prospect that your ad is worth paying attention to – and this is not an easy thing to do.

You should know that the money that you invest in advertising could easily cost you a fortune. So you should try your best to make your advertising effective and work for you. Do yourself a favor and take a look at your ads, your headlines, your website, and even your direct mail pieces – does it look and sound like a lot of the other ads that you see?

Are you advertising your accolades instead of what’s in it for the prospect? Is your ads making the same promises as everyone else? If you answered “yes” to all of these questions, then you should revamp and re-evaluate your advertising pieces. Just because you see a lot of other business advertising their brand and company name, that doesn’t make it the best way of marketing your business.

A lot of businesses online and offline lose a lot of money simply because they advertise via traditional means. You don’t have to do the same and experience the same fate of these businesses. When you implement traditional ways of advertising, you set yourself up to lose tons of customers because of it. If you can find a way to try something different, then you will be one of the many people who can prosper in this economy.

If you do what you’ve always done when it comes to advertising, you will get the same results. It’s time to try something newer and better and that is more effective for your bottom line. This solution is direct response advertising. With direct response, your results are measurable and can be tracked. You’ll have an accountable measurement of how many sales you are getting and will be able to see how well your ads are performing.

With a predictable way of tracking your results you can lose. In all of your advertising, your goal should be to generate some sort of response. Don’t advertise just to get your name out there because this is an ineffective way of going about things. Instead, lead a prospect to your website or to a 1-800 number where they can call for more information.

With this way of advertising, you’ll know whether or not your advertising is working for you and if you need to change anything. Always use a testable and predictable means of advertising as it’s the best way to market your business. Good luck.